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"Building Volunteer Bridges and Playgrounds: How Mighty Swings is Revolutionizing Volunteer Engagement with a New Website"

Updated: Sep 1

Mighty Warriors: Playground Equipment Build & Volunteer Program


As Mighty Swings Play System's celebrates and approaches our 30th year we are excited more than ever to head back to the creative drawing board to tackle a new project aimed at enhancing our existing "playing-it-forward" program, Mighty Swings Warriors.


Today, as we roll out this comprehensive project aimed at designing and launching our new website to effectively showcase our playground ministry and its volunteer opportunities we are here to share both are vision and challenges. Hello, I'm Crystal Capell, and as this projects Lead Creator, the primary dilemma at hand is determining how to build a website that enhances client engagement, attracts new volunteers, and reflects our company’s commitment to innovation and community value.


In an age where digital presence is paramount, I am excited to be on this thrilling journey. This project, set to unfold over 14 weeks, is more than just a technical challenge—it's a chance to breathe new life into the way Mighty Swings connects with its community and members alike!


The Vision


As we have established, at its core, this project is about much more than building an updated website. It’s about creating a dynamic platform that fosters community spirit, encourages volunteerism, and showcases the innovative, caring nature of Mighty Swings Play Systems while providing a safe space for all children to gather and flourish. By the end upcoming 14 weeks, we will not only have a new digital home but also a renewed connection with the community it serves through innovative playground solutions!


We value your feedback, please share your comments/questions with Team Mighty Warriors





The Challenges


  • Designing a webpage that is easy to navigate. Over the years, we have completed many volunteer builds from the support of our patrons and highlighting our favorite stories can be an overwhelming task while protecting the privacy of our precious recipient's.

  • How can we ensure mobile responsiveness as many of todays users access websites from their smart phones.

  • How to design compelling content that clearly outlines our mission and its heart-benefits to its volunteers.

  • Can I borrow some more time from somewhere for my passion project? Keeping the website updated regularly with ongoing new information and shares about new opportunities and events is a commitment that I take seriously.

  • How may I provide the stories and data collected to date that can relate to a wide range of volunteers. I would love to welcome back old friends and new faces to join our team.

  • Tackle some new communication hiccups; time for this gal to brush up and learn the curb to current social media trends to help secure stronger engagement.

  • Execute an internal program that heads up the management of volunteer sign -ups, schedules and assignments.

  • Analytics and Metrics: determine the best solution to track website traffic, volunteer projects, volunteer sign-ups and engagement levels to understand whats working and what needs improvement.


I am confident by addressing these challenges through thoughtful design, effective communication, and strategic planning, with both the website design and volunteer organizers, together we can create an engaging and effective platform for community involvement to keep building new mighty swings memories!


Vice-President & CEO,

Mrs. Crystal Marie Capell



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